Under a multi-level marketing (MLM) business model, a corporation distributes goods via a network of independent contractors paid a commission by recruiting and selling to others. Although some people have found success with MLM, others have attacked the sector for its dubious business methods and pyramid-like organization. We will review the top 16 MLM firms in this article. We will examine every company’s products, pay scale, and reputation to assist you in determining if of these might be appropriate for you. Thus, let’s begin right now!
What Is Multi-level Marketing (MLM)?
Are you eager to discover the crazy universe of multi-level marketing (MLM)? Good; it’s an amazing ride!
MLM is like a game of hot potato, except instead of a potato you are selling it to someone else instead of throwing it to another person. I understand. Great.
Three products you can come across in an MLM are these:
- A jar of pickles assured to clear your annoying cold.
- A clothing that turns different according on your mood—happy, sad, furious, or any other sensation.
- A unique type of ketchup that enhances the taste of your fries as presented by a five-star restaurant.
Sometimes the members of the MLM will receive a prize—percentage of sales—for either recruiting friends to join the selling chain or for selling lots of items. The more you sell, the more you get. Other times, though, just a small number of individuals at the top of the chain generate all the money; the rest are left penniless (that is, it takes time to start earning). Therefore, before you sign up for MLM, you really need ask yourself if it is good for you.
How Does Multi-Level Marketing (MLM) Work?
For decades, a company model known as multi-level marketing—MLM—has been in use. It’s a means of direct product distribution for businesses free from conventional retail channels. It operates like this:
The firm first hires a lot of independent contractors, sometimes referred to as “distributors.” These distributors market the company’s goods and find even more distributors to add to the team.
The distributors pay a commission on their own sales—including Amway or Avon cosmetics—as well as a percentage of the sales made by the people they call, hence defining the “multi-level” aspect of their work. This kind of business makes a pyramid-like shape, with the original distributor at the top and an always growing base of lower-level distributors under him.
MLM lets some people be their own boss and create their own business hours, so they enjoy it. Others attack it as a pyramid scheme, whereby just a few number of people at the top profit while the great majority of participants lose money.
MLM professionals such as Robert Kiyosaki, author of “Rich Dad, Poor Dad,” contend that MLM is a respectable approach for launching a company and an excellent source of side money. Others, such as consumer advocate and author of “The Truth About MLM” Jon Taylor, contend that MLM is predatory and intrinsically faulty.
Is therefore MLM a viable business opportunity or a scam? The response is far more complex than a straightforward yes or no. It mostly relies on the business, the items, and the effort and selling capability of the personal distributor. Just be sure you investigate any MLM firm before registering as a distributor.
Top 16 Multi-Level Marketing Companies
These businesses have successfully implemented a multi-level marketing approach. Chances are you have even bought some of their products from friends or coworkers.
Amway
Amway is an American multi-level marketing company that sells health, beauty, and home care products. The company was founded in 1959 by Jay Van Andel and Richard DeVos, with headquarters in Ada, Michigan. The current CEO of Amway is Doug DeVos, the son of one of the founders, Richard DeVos. In 2020, Amway recorded a revenue of USD 8.8 billion, and it is considered one of the top multi-level marketing companies in the world. The company has offices in over 100 countries, with a large presence in Asia, North America, and Europe. Amway has over 21,000 employees worldwide and more than 3 million independent business owners (IBOs) selling its products.
Over the last 10 years, Amway has invested in sustainability, intending to become a net-zero emissions company by 2040. It has acquired XS Energy drink to strengthen its nutrition portfolio. Amway has also expanded its footprint in the digital sphere, investing in e-commerce platforms and digital marketing strategies to grow its business and reach more customers. Amway has added more health and wellness products to its portfolio, such as supplements, protein bars and functional beverages.
Review from Nelson of Camden, IN:
I have been in business for over 5 years and am very happy with the company and products! They have changed our life, my wife is allergic to certain soaps, and Amway’s products don’t make her break out in hives!
Herbalife
This company provides a range of commodities, from personal care & wellness to food & beverage. Herbalife is the most famous for its dietary supplements. Mark R. Hughes launched Herbalife in 1980 in Los Angeles, California, where it still has its headquarters. Herbalife hires almost 10,000 people worldwide and has nearly 4.5 million members. Its MLM strategy relies on the binary structure. It means that one distributor can have up to two sellers on the first level of sales.
Review from Girish of Bengaluru:
It’s wonderful products overall and it’s overall 93 countries. Daily 8.3 million shake is being consumed. Many life transformations have happened. The excellent build community and strong marketing strategies. Positive mindset.
Vorwerk
This German company sells household appliances, fitted kitchens, and cosmetics. Founded in 1883 by Carl & Adolf Vorwerk, it has a long and exciting history. Nowadays, the brand unites 2,000 full-time employees and 590,000 sales representatives in over 70 countries. It has offices in every region, from Africa and the Middle East to Eastern Europe. In 2017, Vorwerk received a Top German Marketing Award, and in 2019 it was ranked third in DSN Global 100.
Vorwerk marketing approach supports the party plan compensation. The MLM company advertises its products by organizing events like home-based get together, parties, etc.
Review from Independent Sales Advisor, Liverpool:
Excellent job for mums looking forward to be back to work. You plan when you work and how much you want to earn (commission based). Excellent incentives and tons of training to achieve your goals.
Infinitus
It’s a Chinese company selling health products founded in 1992 by Lee Kum Kee Group. They have branches in many Asian countries and are expanding to new markets. Recently, Infinitus appeared in Kazakhstan (2020), the Philippines (2019), and Thailand (2018). Their annual revenue reaches $4.5 billion and keeps growing thanks to correctly chosen marketing efforts. They also regularly launch new products backed with eco-friendly technology.
Review from Jay Neill:
In this job, you can work part-time or full-time, nights or weekends only and still earn 25% of the selling price of Infinitus products.
Avon
Avon is a beloved brand of many women since it offers cosmetics, fragrances, skincare, and personal care products. Although they have something for men, female goods are their primary direction. Avon appeared in 1886 after David H. McConnell, a door-to-door book salesman, decided to switch to perfumes. After almost 140 years of operation, Avon has offices in nearly every country, with headquarters in London, UK.
Avon’s marketing model implies that salespeople invite new distributors and give them product brochures and catalogs. The company even has training centers where it teaches people how to sell.
Review from Donna of Slough:
I’m a rep of 5 years and customer of some 30 years with AVON UK. The company keeps listening to its customers and reps and it will keep you in good stead for another 125yrs.
Coway
This Korean company produces water filtration appliances, air purifiers, and body care products. Founded by Yoon Seok-geum in 1989, it has become one of the Korea 100 Best Companies to Work For. This brand is also renowned for its high quality. The main markets of Coway include China, Dominican Republic, Germany, India, Indonesia, Malaysia, Japan, Thailand, the UK, and the US.
Review from Ivan M:
No preliminary payment is required to join Coway. But it’s a marketing business, you are also in charge of all your expenses around marketing products such as gasoline and phone calls to consumers, etc.
Mary Kay
In 2018, Mary Kay was the 6th largest MLM company globally. It’s a cosmetics brand started by Mary Kay Ash in 1968 and based in Addison, Texas, US. Its main product categories include skincare, makeup, body&sun, fragrance, men’s, and gifts. Consumers can order something on the website, visit a store with Mary Kay’s products, or contact a representative. This brand has implemented a hybrid MLM model, and some marketing nuances are quite unique. It organizes offline events or meetings and hires beauty consultants that directly offer goods to buyers. Distributors also get a commission when they invite new sales representatives.
Review from Sales Consultant, Englewood, NJ:
Great atmosphere to work in. Very easy to learn about the Mary Kay business and earn extra income. Would recommend this opportunity to many.
Nu Skin
It’s an American multi-level marketing company that produces and distributes dietary supplements and personal care products. Blake Roney, Sandie Tillotson, Nedra Roney, and Steve Lund started it in 1984, and after almost 40 years, it has branches across the globe. Nu Skin’s MLM approach is called a Stairstep Breakaway Plan. It involves creating a rank-based group of distributors. The marketing trump is a commision percentage increase when a distributor reaches a specific milestone.this business model motivates the members to try harder to promote products.
Review from Product Manager, Provo, UT:
Good people, and good physical products. Ambitious and goal oriented business. Tries to empower employees to make decisions. Lingering effects of favorable employment terms.
Forever Living
Here’s a brand based in Scottsdale, Arizona, founded by Rex Maughan in 1978. It manufactures a range of natural products for health and care, such as bee-derived cosmetics, aloe vera-based drinks, etc. Forever Living joins the effort of 9.3 million distributors and 4,100 employees. In 2021, the income was $4 billion. Like many other brands listed here, Forever Living has offices worldwide. These representative branches in 164 countries maximize sales and reach millions of people.
Review from Current Employee, Jharkhand:
Best network marketing company. No investment. No scheme and scams. Person goes with regular business training for achievement. Stress-free atmosphere and best support system.
Young Living
It’s another MLM brand with beauty products, namely essential oils. Gary Young started the company in 1993 in Riverton, Utah, the US, and soon bought a farm to manufacture wholly pure and naturally derived products. Distributors get the fast start bonus for the first three months and then enjoy a 4-8% commission on orders depending on the hierarchy.
Review from Former Employee:
This company is a great company if you fall into either of these categories; 1. Fresh out of college and wanting to learn the ropes for your career field 2. Second Family Income. The work is fairly simple as well.
DoTerra
This company has lots in common with the previous one – it also sells essential oils. Former executives of Young Living created it. Based in Pleasant Grove, Utah, US, DoTerra has existed since 2008, using a multiple-level marketing approach. It has over 100 offices, 1,650 corporate employees, and 3 million advocates.
Review from Current Employee:
Co-workers, culture, advancement opportunities, respect. I have felt respected and my supervisors have been the best I’ve ever had, they are continually pushing me to advance my career and develop marketing skills.
eXp Realty
The US company, headquartered in Bellingham, Washington, was started in 2002 by Glenn Sanford. eXp Realty is an agency that can help you buy or sell a house, using a multi-level marketing approach. Unlike other brands mentioned here, it offers services, not goods. eXp Realty agents form a consulting network with access to real estate databases. When an agent closes the deal, they earn company shares.
Review from Current Employee:
As a new agent the opportunity and support I have received to get my business off the ground has been tremendous. I wish all agents were aware of the culture this company fosters. It’s uplifting and inspiring.
PM International
PM International is a Schengen-based (Luxembourg) manufacturer of cosmetics and dietary supplements. Rolf Sorg launched it in 1993, reaching 4,000 employees and $1,7 billion in revenue. This multi-level marketing company has offices on all continents, with regional Headquarters in Europe, the Americas, and Asia.
Review from Monica Rizzato:
As a distributor, I continue on my growth path and strive for important business goals. PM-International is a meritocracy that provides great satisfaction and allows you to grow with the right tools!
Tupperware
This American MLM company offers kitchen and household products, including trendy plastic containers and bottles. Earl Tupper founded it in South Grafton, Massachusetts, the US, in 1946. Today Tupperware is present in Europe, China, India, Indonesia, and many other countries, with over 13,500 employees. The company has an extensive network of members that sell products, bring new people, and organize meetings and events.
Review from Current Employee:
I love being a Tupperware consultant because it’s fun, I meet new people all the time, able to sell on social media, love their products, new products coming out all the time and I have direct 1:1 support from my Director plus additional support online.
Rodan & Fields
Here’s another company selling skincare products (cleansers, toners, creams, exfoliators, moisturizers, and sunscreens). The brand’s founders, Katie Rodan and Kathy Fields, launched it in 2005 with headquarters in San Francisco, California. Anyone can become a consultant through its website to start using a custom app that tracks sales.
Review from Former Employee:
Due to the MLM nature of Rodan and Fields, the job can be worked at your pace. The more time you invest the higher the return. The payments are quick and easy, as the company provides a debit card that they direct deposit onto.
Oriflame
It’s a Swedish-Swiss company competing with other MLM brands selling beauty products. Brothers Jonas Af Jochnick, Bengt Hellsten, and Robert Af Jochnick founded it in 1967 with a head office in Schaffhausen, Switzerland, and a registered office in Stockholm, Sweden. Currently, they have 6,000 employees and generate $1.4 billion in revenue. The multi-level marketing scheme is typical for this niche. Distributors sell directly, search for new sellers, and have training and events.
Review from Current Employee:
Low cost of entry to a profitable multi-level marketing business model, entirely self-directed, an awesome company with loads of heart at every level, fantastic products.
How to Choose a Multi-Level Marketing Company for business?
Here are five tips for choosing a multi-level marketing (MLM) company for your personal business:
- Study the company’s products: Make sure the products are high quality and in demand. You should also be able to test them yourself too. In any case, you will also need to know how exactly it works.
- Understand the compensation plan: Make sure you fully understand how you will be compensated for your sales efforts. This will make it easier to build a plan for the day, the month and beyond. The goal is to earn thousands of dollars.
- Check the company’s reputation: Read reviews and testimonials from current and former distributors, and any legal issues the company may have faced. If the customer to whom you offer this product has already had a negative experience, you need to be ready for this.
- Assess your fit with the company culture: Consider whether the company’s values and mission align with your goals and vision. It will be easier for you to convey these in the sales process.
- Talk to current distributors: Contact existing distributors and ask them about their experience with the company. Over coffee, they can share more tips and nuances of how to sell, negotiate and so on.
Of course, Google is always helpful, and you can read reviews about MLM companies on various websites and forums such as Better Business Bureau, Glassdoor and Reddit. It is also worth checking with unbiased third-party sources, as some reviews may be biased or promotional.
Conclusion
So there you have it, the top 16 MLM companies. Some may be the cream of the crop, while others may be a little more questionable. But ultimately, the decision of which one is right for you comes down to personal preference and whether or not you believe in the products. Just remember to do your due diligence before diving in headfirst, and always be wary of pyramid schemes masquerading as legitimate MLMs. Happy hunting!